Private buildLacey Plumbing & HeatingMRR system 01

Ready00:75

Revenue brief / 01The recurring-revenue move

Source-backed · assumptions visible · human approved

Proposed system

Care Plan Ladder Desk

The £9 plan buys trust; the business is in moving members up the ladder before the boiler fails.

MRR path£15–£35 tier upgradesValidation target—not a promise

01Owned asset£9/mo Simply Heating entry tier

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02Recurring offerThe right cover before the failure, not after it

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03Compounding reasonEvery service visit updates system age and risk, making next-tier timing sharper each year.

Founder decision

Is this the smallest recurring offer worth validating in the next 30 days?

Approve test